Your organization has grown, except for the corresponding brand.
Therefore it's difficult to:
* Create a fanbase for your brand
* Increase your brand awareness
* Reach organic growth
* Establish the image you want
* Attract the right investors
* Really make impact by helping people or our environment
Therefore you are looking for someone who
* Can make a (re)branding strategy together with your (marketing) team.
* Can take up the temporarily role of brand expert within your organization.
* A branding enthusiastic who loves to share her knowledge about this topic with your employees or students.
Creating a strong brand with the help of Brand Thinking Workshops
The Brand Thinking method forces you to critically look at your brand. As a certified trainer, I'll guide you and your team trough the process of connecting all the dots for your brand. Just like the Business Model Canvas, but than for you brand ;) By following this structure your are guaranteed you won't miss any important aspects.
We will do this together as a team, as I believe that a brand already exists within a team. We plan 4 workshops that last for 3 hours. Here we cover all topics that make up a strong brand, I take care of all the materials.
* A complete, filled-in Brand Thinking Canvas. In other words: you have a clear brand strategy on paper.
* A personalized 'Brand Book' that contains your brand strategy including my personal recommendations. A great tool to safeguard your brand.
* Including your mission & vision, your why, and the guidelines for both your visual & verbal identity.
* An action plan including SMART goals that your marketing team can use to start making your brand come to live right away.